Operating under the umbrella company Eventist Group, Best Parties Ever are the biggest Christmas party supplier in the UK. We’ve been working with them over the past five years to help them sell over 250,000 tickets to their parties, which are held in 15 venues across England.

We undertake a range of digital marketing services to encourage bookings and to spread the word about the Best Parties Ever, including paid and organic social media management and PPC campaigns. Working across over 25 social media accounts, our content is tailored to suit the needs of each venue and to each individual social media platform.

THE CHALLENGE

Our organic social media strategy covers Instagram, Facebook, Twitter, LinkedIn and TikTok. Alongside this, our extensive paid social media campaigns cover Facebook and TikTok, including a retargeting campaign to capture an already engaged audience. To furthermore encourage party bookings, in the summer of 2022 our in-house graphic designers created a video that was played on the back of media display vans as they drove round locations close to each venue. The video highlighted what to expect at the parties and also contained a QR code with a booking discount.