Atoma Technologies is a global business that needed us to grow their a social media presence, with a particular focus on European countries. We began working with them four years ago and have been successfully managing their organic social media and LinkedIn PPC campaign ever since.
The technology created by Atoma Technologies is incredibly niche, so to ensure we capture our target audience on LinkedIn, we use a LinkedIn PPC campaign to target brand keywords for queries relating to Temenos or banking software. Supporting the efforts of the paid campaign, we also manage their organic social media, providing regular industry-related updates across LinkedIn, Twitter and Facebook.
Their PPC campaign has been running for three years, across 29 European countries and continues to reach thousands of users each month. Combined with the traffic directed from organic social media, the thousands of users from the paid campaign are then directed onto the Atoma Technologies website, which has consistently seen a rise in the bookings of software demonstrations.